SmartDrill Sitemap

• Home
  SmartDrill Data Mining offers our clients data-driven solutions using marketing analytics, market research, operations research, decision analysis and project management.
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• Marketing Solutions
  SmartDrill offers data-driven solutions, including: Market Analysis, Product Development, Positioning, Marketing Mix, Media Mix, and Customer Relationship Management (CRM).
  marketing-solutions.html

• Market Analysis
  We offer many types of market analysis, including sales forecasting, retail trade area analysis, database marketing analysis.
  market-analysis.html
• Product/Service Development
  Our advanced analytic and research methods can help you with product development and pricing, and can also help reduce cost and product complexity.
  product-development.html
• Positioning
  Our data-driven insights can help you identify the key components of a successful brand positioning: target market definition; correct competitive frame; and unique sales proposition.
  positioning.html
• Marketing/Media Mix Analysis
  We apply data-driven marketing-mix analysis to understand what combination of outbound and inbound marketing approaches will work best. We help with channel strategy, SEO and Web traffic analysis, and more.
  marketing-mix.html
• Customer Relationship Management
  Prospecting for new customers? Developing customer loyalty programs? Looking for the best cross-sell/up-sell opportunities for increasing customer lifetime value? We have analytic and research solutions for CRM.
  CRM.html

• Operations Solutions
  We offer operations solutions for cost/profit/process Optimization, Risk Analysis, Decision Analysis and Project Management.
  operations-solutions.html
• Services
  SmartDrill offers a broad portfolio of data, research and analytic services, including data collection, data management and advanced analytics for both marketing and operations management.
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• Data & Research Services
  We handle data collection and data management; public data acquisition; and syndicated data overlays. We design and execute qualitative and quantitative primary research and perform secondary data collection and analysis such as Web scraping, social media analysis, etc.
  data-services.html
• Marketing Analytics
  SmartDrill has a broad array of marketing analytic services. We have deep and broad experience, from classical statistics to the newest machine learning techniques; and from traditional structured data analysis to sentiment mining of unstructured text data.
  marketing-analytics.html

• Analytic Techniques
  This describes a variety of analytic techniques ranging from simpler to more advanced, and discusses the strengths and limitations of each one.
  analytic-techniques.html
• Logistic Regression
  This bank loan credit risk analysis demonstrates the use of binary logistic regression for identifying high-risk loan applicants.
  logistic-regression.html
• CHAID
  This brokerage services analysis demonstrates the use of a predictive ordinal CHAID model for market segmentation and targeting.
  CHAID.html

• Introduction To CHAID
  This is a basic introduction to CHAID predictive segmentation modeling. It discusses nominal and ordinal methods and shows a simple CHAID Tree Diagram and Gains Table.
  Introduction-to-CHAID.html

• Cox Regression
  This analysis demonstrates the use of Cox Regression to create a customer loyalty or "churn" model in the telecommunications industry.
  Cox-Regression.html
• ARIMA Time-Series Forecasting
  This analysis demonstrates the use of ARIMA time-series forecasting for catalog sales of men's clothing.
  time-series.html
• Market Share Forecasting
  This example builds an ARIMA time-series market share forecasting model to understand fluctuations in market share resulting from the entry of a new competitor into the market.
  market-share-forecasting.html
• Predictive Modeling
  This diagram shows a typical predictive modeling data mining process for using techniques such as linear or logistic regression, CHAID, etc.
  predictive-modeling.html
• Search Engine Optimization Services (SEO)
  SmartDrill provides a full range of Search Engine Optimization (SEO) services for both large organizations and small, localized businesses.
  SEO.html

• Operations Analytics
  Here we apply any of a number of powerful mathematical and statistical tools such as linear programming, Monte Carlo simulation modeling, decision trees, CPM/PERT, etc.
  operations-analytics.html

• Industries
  Our staff’s research and analytic consulting experience covers a wide range of B-to-B and B-to-C industries, as well as nonprofits and government agencies.
  industries.html
• About SmartDrill
  We are a Massachusetts data mining firm that has participated in research and analytic consulting efforts on behalf of clients ranging in size from startups to Fortune 100 companies, as well as nonprofits and government organizations.
  about.html
• Representative Clients
  Here is a partial list of Analytic Clients and Research Clients our staff have served.
  clients.html
• Projects
  Here are some representative case studies covering past SmartDrill analytic projects & research projects for B-to-B and B-to-C businesses, nonprofit entities, and government agencies.
  projects.html
• Web Information Resources
  Here are some links to free analytic and research information on the Web.
  analytic-information.html
• Recommended Books
  Here are selected book titles in the areas of analytics, market research, operations research, decision analysis and project management.
  analytic-books.html
• Contact Us
  SmartDrill Data Mining: Contact us for more information.
  contact-us.html

• Site Map
  SmartDrill Data Mining: Marketing Analytics, Market Research, Operations Research, Decision Analysis, Project Planning and Project Management.
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